About Food and Drink – TRAFS 2014

Now in its 8th year, the Thailand Retail Food & Hospitality Services TRAFS for short is an annual hospitality industry event held over four days in mid July at BITEC Bangkok. It is promoted as one of the ‘must attend’ regional events for anyone engaged in the hospitality industry. As equipment and supplies for hotels, restaurants, catering, bakery and retail businesses are exhibited this is where more than 30,000 visitors and participants from 50 regional and other countries come to get in touch with the latest trends in key areas of the hospitality industry.

It is the best regional platform for kitchen, Bakery and coffee equipment manufacturers and distributors, manufacturers and distributors of food, beverages, ice cream and dairy products, laundry, cleaning equipment and bedding, table and kitchenware, furniture, ready to eat products and related computer soft and hardware and security systems. Attendees enjoy hundreds of sales opportunities in just four days. This where industry professionals come to see new product demonstrations, check and evaluate products prior to buying, launch new products and meet buyers and sellers. This is also the most cost effective way to identify product related services and information. Assistance is provided to participants with accommodation, transport and business services. The serviced suites of Anantara Baan Rajprasong Bangkok are among the Bangkok serviced apartments suited for short and long stays.

The event is more than just an exhibition. It provides four days of competitions, workshops and opportunities for business meet ups with global and regional players to share knowledge and experiences on the trades involved. The chef’s competition is a big draw. Culinary experts from various hotels around the country vie to be the top chef in the preparation of entrees, main meals, deserts, pastries and petit fours with the wedding cake competition taking top billing. Food workshops draw visitors into the exhibition with cooking classes and demonstrations, the effective use of different ingredients, food tasting, tips on pairing wines, food safety, dessert and cake decorating among other activities.

Chandrishan Williams is a travel writer who writes under the pen name, Caleb Falcon. He specializes in writing content based on the many exciting world adventures that await intrepid travellers. Google+